“Secret Sauce” in your business is the unique blend
of your skillset, vision, goals, and personality as expressed by your company’s
capability to deliver products and services that transform your Customers
into Better Customers.
You should care about this because turning Customers
into Better Customers makes your business:
Ø
Easier
to Run
Ø
More
Profitable
Ø
More
Valuable
Ø
Scalable
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